5 Tips to Help Beginners Optimise SMS Marketing for Shopify in 2022
Ecommerce systems like Shopify make it easier than ever to get your online company up and running, but you can’t stop there—you’ll need a marketing plan to ensure client acquisition and retention. And, in 2020, SMS marketing for Shopify store should be part of your complete e-commerce marketing plan, not a nice-to-have.
SMS marketing has eclipsed the low open rates found with emails (20 percent), and you’re throwing money away if you’re not including it into your entire marketing plan. SMS, short for “short messaging service,” is one of the few modes of communication that you fully “own” in addition to email and your website.
So, how can you make the most of this “owned marketing” opportunity?
Let’s continue reading to discover how to get started with SMS marketing for Shopify, including how to choose an SMS platform that can interface with your business and how to plan out your SMS marketing for Shopify.